Does Your Lobbyist Get Grassroots?
I get so happy when my clients invest in their advocacy program and hire a lobbyist. A successful advocacy program is not possible without an experienced lobbyist.
However, organizations often have trouble assessing how a lobbyist will work with their members or advocates.
Understanding how a lobbyist approaches the involvement of your advocates, donors, members, and other stakeholders is imperative and will help you gauge how you’ll work with a particular lobbyist or firm.
Based on my experience working with many lobbyists (and being one), here are sample questions you can ask as you evaluate a lobbyist or firm.